Module 1 : Introduction to Artificial Intelligence (AI)

• The Landscape of AI: Different types of AI
• What is Generative AI?
• Real-life applications of Generative AI
• Exercise: Discuss an instance where you encountered a Generative AI without realizing it.

Module 2 : Basics of Generative AI

• Deep Dive into Generative AI: How does it work?
• Understanding the Non-Technical Aspects of Generative AI
• The potential of Generative AI in Business
• Case Study Discussion: Generative AI in Business
• Exercise: Identify a business problem that can be solved with Generative AI.

Module 3 : Generative AI for Content Generation

• The use of Generative AI in content creation (blogs, social media posts, etc.)
• OpenAI’s GPT-3 and its applications in content generation
• Google Bard and its applications
• Exercise: Use an online Generative AI tool to generate a short blog post or social media content.

Exercise 1  : Content Generation with ChatGPT  

• Use ChatGPT to generate a short blog post or social media content. This exercise aims to familiarize you with using AI for content generation.
• Identify a topic relevant to your business.
• Go to ChatGPT’s website and start a new conversation.
• Ask ChatGPT to write a blog post or social media post about the chosen topic.
• Review the content generated and discuss its quality and relevance.

Module 4: Generative AI for Product Development & Improvement

• Role of Generative AI in product ideation and design
• Case Study: Autodesk’s Dreamcatcher and Generative Design
• Exercise: Identify potential improvements to your product using generative design principles

Module 5: Generative AI in Customer Service

• Generative AI in chatbots and customer interactions
• Case Study: Using AI chatbots for customer service
• Exercise: Design a basic flowchart for an AI chatbot that could be used in your business.

Exercise 2 : Enhance Customer Service with ChatGPT  

• Use ChatGPT to design a basic chatbot script that could be used in your business.
• Identify a common customer service scenario in your business.
• Draft a list of potential customer inquiries for this scenario.
• Use ChatGPT to generate responses to these inquiries.
• Review and discuss how effectively the responses address the customer’s needs.

Module 6 : Generative AI for Sales and Marketing

• Personalized marketing using Generative AI
• Predictive analytics and sales forecasting with Generative AI
• Exercise: Identify potential personalization opportunities in your current marketing strategies.

Exercise 3: Generate Marketing Content with Leonardo.ai (

• Use Leonardo.ai to create unique marketing content.
• Identify a product or service you want to market.
• Use Leonardo.ai to generate a detailed product description.
• Next, use Leonardo.ai to generate a series of social media posts promoting the product or service.
• Discuss the quality of the generated content and how it could be improved or modified.

Module 7 : Risks and Ethics of Generative AI

• Discussion on AI ethics
• Risks of using Generative AI
• Regulatory considerations for businesses using Generative AI
• Exercise: Discuss ethical considerations and potential risks for the AI use cases you’ve identified for your business.

Module 8 : Implementation of Generative AI

• Understanding the technical requirements of Generative AI
• Outsourcing vs building an in-house team
• Case Study: Successful implementation of Generative AI in a non-technical business
• Exercise: Discuss whether you would consider outsourcing or building an in-house team for AI implementation in your business.

Module 9 : Future of Generative AI

• Upcoming trends in Generative AI
• Potential impact of future developments on businesses
• How to stay updated with the latest in Generative AI
• Exercise: Discuss how you think future developments in Generative AI could impact your business.

Exercise 4: Convert Text into Speech with Play.ht  

• This exercise will help you understand how to use AI for audio content generation.
• Write a brief (1-2 paragraphs) promotional script for your business.
• Use Play.ht to convert this script into an audio clip.
• Listen to the clip and discuss the quality of the speech. Consider things like pronunciation, intonation, and pace.
• Discuss potential uses for this kind of technology in your business (e.g., podcasting, audio ads, etc.)

Exercise 5 : Build and deploy website using chatgpt on Amazon cloud

• Build a website for small business
• Signup with AWS cloud free trial
• Deploy your website on Amazon cloud using free trial and Go Live

Module 10 : Wrap-up and Open Discussion

• Recap of key points learned
• How to prepare your business for adopting Generative AI
• Open Discussion: How are you planning to implement Generative AI in your business?
• Q&A session
• Exercise: Develop a rough draft of a Generative AI implementation plan for your business.